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HP Announces Instax Killer: HP Sprocket

Meet HP Sprocket:

Print inkless 5 x 7.6cm sticky-back photos through your smartphone:

In a world where everything is instant and public, catalogued and transferable to everyone anywhere, getting a photo taken by a Polaroid camera gives you something special, something no one else has.

Yes, we’ve had Polaroid camera’s before, but as of today, I’ve seen nothing that melds the quality of a smartphone or tablet camera and a mobile printer in one platform.

The Sprocket does that: take a picture on your phone, get it printed from a device smaller than you own smartphone! It’s amazing! It’s not like you’re carrying around those weird toy looking cameras, this is neat, smooth and pleasant, designed to look good and be easily mobile, although cheesy the term: “Print from your pocket” has been thrown around.

The Sprocket feels like it’s made for the Snapchat and Instagram generation. The crowd wanting something special but at the same time, having a digital copy for their favourite social platforms at the same times. ()

Sprocket Availability:

HP Sprocket is now available at a recommended retail price (RRP) of R1999.00, this puts it at more than double the price of the Instax Mini 8 at R989 on Takealot

HP Sprocket is portable and small enough to fit in a pocket. The 5 x 7.6 cm snaps are instantly shareable, colourful and can even be personalised with filters, frames, emojis, text and more.” Says Jane Geypen, HPS Category Manager for HP South Africa.

Sprocket is available in white with rose gold accents, and black with silver accents, and comes with a 10-pack of HP ZINK Photo Paper and Packs of HP ZINK Photo Paper (20 sheets per pack). To be found at select iStore’s and HP Stores: It’s the perfect accessory for the summer holiday season.

Sprocket Features:

Some of the great features include:

  • The HP Sprocket App, free on iOS and Android™, lets users easily customise their favourite smartphone and social media photos with colourful frames, text, stickers, filters and more.
  • Sprocket brings favourite memories to life with vibrant 5 x 7.6 cm smudge-proof, water-resistant and tear-resistant photos to share, or peel-and-stick to decorate bedroom walls, backpacks or create collages and art projects.
  • The portable printer goes virtually anywhere, and with Bluetooth connectivity, users and all their friends can connect to Sprocket with via their smartphones and tablets and print and share the best pics of the day.

Black Sprocket with phone in hand, printing

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Written by Brett Magill


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